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MANAGING THE DIGITAL ENTERPRISE • MICHAEL RAPPA
 CASE STUDIES
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Course information:
About
Notices
Schedule
Administrivia
Contact
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| Module |
Case Study |
| Introduction |
Yahoo!, Flickr |
| Navigation |
Google |
| Digital Design |
Amazon, Craigslist |
| Web Metrics |
Nielsen/NetRatings |
| Business Models |
America Online, Classmates, Craigslist, Dell Computer, Flickr, iTunes, Listen, Monster, Netflix, NY Times, Priceline, Red Hat, SciQuest, Slashdot, Wikipedia |
| Digital Markets |
ChemConnect |
| Digital Automata |
LiveWire Logic, Netflix |
| Auctions |
eBay |
| Channel Conflict |
Orbitz |
| Trust in Cyberspace |
Truste |
| Security |
Counterpane |
| Internet Privacy |
DoubleClick, Truste |
| Intellectual Property |
WIPO, iTunes |
| Internet Governance |
ICANN |
| Web Ethics |
PayPal |
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Case index:
Amazon.com
America Online
ChemConnect
Classmates
Coolsavings
Counterpane
Craigslist
Dell Computer
DoubleClick
eBay
Flickr
Google
ICANN
iTunes
Lands' End
Listen.com
LiveWire
Monster.com
Netflix
Nielsen/Netratings
New York Times
Orbitz
PayPal
Priceline.com
Red Hat
SciQuest
Slashdot
Truste
Wikipedia
WIPO
Yahoo!
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About | Schedule | Administrivia | Terms of Use | Contact
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